Brochure
The project is located very close to Park Circus, often considered the centre of the Kolkata city. Hence, the challenge was to bring the amazing location of the project at the forefront of the communication!
Making the aspect of ‘central’ the prime highlight and tapping into the basic human instinct of wanting to stay at the “center” of everything, the concept for Centrum was born, positioning it as the ultimate center for all that the residents could want in their life - right from a great location, modern lifestyle to daily necessities.
