Brochure
The project was aimed to target the young and high achieving professionals of today. A concept was needed that the target group would immediately identify with.
For a young professional, what matters is the sense of having “arrived†at their coveted place in life. Hence, with that thought in mind, the entire brochure was crafted around the “You have Arrived†concept to give the future residents a sense of accomplishment for their association with the project!